Website Copywriting: how it works

Our website copywriting service gives you 100% human-written, unique page content for your site, created by professional UK and US copywriters, with a choice of Basic or Pro quality levels and unlimited revisions included.

What it is

Website copywriting is bespoke, targeted content for the pages that make up your site, such as homepages, service pages, landing pages and category pages. It's written to engage visitors and persuade them to convert, while also being search-engine friendly. You can use the service to create brand new pages or to refresh existing content.

Who it's for

This service suits any business that needs professionally written web pages, whether you're launching a new site, adding new pages, or updating tired content. It's also useful if you want a fresh, outside perspective on how your products or services are presented, written in a consistent brand voice and tone.

What's included

Every order includes 100% unique content, checked by Grammarly and Copyscape, unlimited revisions, downloadable doc links, and order tracking in your dashboard. There are two tiers to choose from:

• Basic: written by writers rated up to 3 stars, with basic subject research. This is content only, in UK or US English.
• Pro: written by writers rated 4 stars and above, with more thorough subject research, royalty-free images included, a ready-to-publish meta description, and the option to request your favourite writers. Pro orders can also be optimised against a Surfer SEO content outline, provided you share the Surfer SEO Content Creator link in your project brief – your writer will aim for a score of 80+, depending on factors like your chosen word count.

We also write blog posts if you need wider content support alongside your website pages.

How it works

1. Choose your word count and number of pages, then place your order and complete your project brief.
2. We assign your project to a suitably rated copywriter, who drafts your web pages based on your brief.
3. Once complete, you can view and download your content from your dashboard, with revisions included if needed.

What you'll need to provide

At order time, you'll submit a project brief covering as much detail as possible: your preferred style, tone of voice, target audience, grammatical person, and any keywords you'd like your writer to target. If you're ordering Pro content with Surfer SEO optimisation, you'll also need to provide your Surfer SEO Content Creator link in the brief.

Delivery time

Standard delivery for orders up to 100 pages is 4 days, with an express option delivering in as little as 48 hours. Orders of more than 100 pieces of content have a standard turnaround of 10 days, or 5 days with express delivery.

Guarantees

Website copywriting orders are covered by our money-back guarantee – if your content doesn't meet our guarantees, we'll refund you in full. You also get unlimited revisions: once a project is marked complete, you have 10 days to request amendments via the 'Request Amendments' button in your dashboard, and your writer will re-submit the revised content within 2 days.

Good to know

• Completed content is delivered as a Google Doc, which you can download in any format or copy straight into your website CMS.
• You can rate your writer on any completed content order, and with Pro orders you can also request the same writer again on future projects for more continuity.
• The service is fully scalable, so you can order as many pages as you need, whenever you need them.
• All content is 100% white label, so it's ready to publish under your own brand.

You can place an order or get a price estimate by word count and page number on the website copywriting page.

Still have questions? Chat with our support team or email support@fatjoe.com.